The Arena — live automaton
A business is a token that flows through the funnel state-machine. Each stage runs its own orchestrator loop (the ↻ nodes) that calls capability modules until a gate fires. Click a stage to inspect + step its businesses.
Inside the loop — what runs each cycle
The orchestrator enqueues work to capability modules (the inner nodes), collects the events they emit, recomputes metrics, and checks the gate — then loops. Click a module to see what it does; module nodes pulse live as their events stream in (step a business below to watch it fire).
Businesses at
no businesses here
Funnel pipeline
filtering table to —
Businesses
| Business | Stage | MRR | Customers | Revenue | |
|---|---|---|---|---|---|
| → | |||||
| No businesses yet — seed demo data or register one. | |||||
Revenue
Cost
Profit
Operator actions
Customers
no customers loaded
Feedback
no feedback loaded
Metrics click a tile for its trend
no metrics yet
Funnel journey
no transitions yet
Decision log (recent cycles)
no cycles run yet
Idea Factory
session · round
Submit idea
Leaderboard
no submissions scored yet
Human-in-the-loop queue
|
no payload |
||||
| Queue empty. | ||||
ⓘ Cumulative profit is negative because customer-acquisition cost (CAC) is booked up front while subscription revenue accrues monthly. A business can still be at scale on healthy unit economics (CAC payback < 12 months, LTV/CAC ≥ 3) — cumulative P&L turns positive once CAC is recovered.
Billing ops —
Dunning cases
no dunning cases
Reconciliation
P&L $ · MRR $
select a business (top-right) and press ↻
Routines & governor
| Routine | Module | Status | |
|---|---|---|---|
| Load a business to see its routines. | |||
Governor verdicts
| No verdicts — run the governor. | |||
Brand posts
No drafted posts.
Email inboxes
load a business to see inboxes
no messages
select an inbox
Open gates
Actions needed
Budget used
Profit
Alerts
Module activity
no module work yet
Alerts
no alerts
Live event stream
waiting for events… (step a business on the System tab)
Founder identity
Brand profile
Integrations
| Integration | Mode | Side effects | |
|---|---|---|---|
| no integrations | |||
Approval policies
| Scope | Action | Max $ | Daily $ | Status | |
|---|---|---|---|---|---|
| no policies | |||||